Program Overview

Explore the future of retail with the Mobile & Voice Commerce addon course at Ayyappa Institute of Management Studies (AIMS). This innovative course delves into the growing influence of mobile devices and voice-enabled technologies in reshaping the way consumers shop and interact with businesses.

Why Choose Mobile & Voice Commerce?

Mobile devices and voice assistants have revolutionized the way people browse, shop, and engage with brands. This addon course provides students with the knowledge and skills to leverage mobile commerce platforms, voice-activated devices, and emerging technologies to create seamless and personalized shopping experiences for customers.

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Course Highlights

  • Mobile Commerce Fundamentals: Gain an understanding of mobile commerce trends, technologies, and strategies for optimizing the shopping experience on smartphones and tablets.

  • Voice Commerce Essentials: Explore the rise of voice-activated assistants such as Siri, Alexa, and Google Assistant, and learn how to develop voice commerce applications and interfaces.

  • User Experience (UX) Design: Learn principles of UX design and user interface (UI) optimization for mobile and voice commerce applications, focusing on usability, accessibility, and conversion optimization.

  • Mobile Payment Solutions: Discover various mobile payment methods and digital wallets, and understand the security and regulatory considerations for mobile transactions.

  • Marketing Strategies: Explore innovative marketing strategies tailored to mobile and voice commerce, including mobile app marketing, voice search optimization, and personalized recommendations.

  • Emerging Technologies: Stay updated on the latest trends and innovations in mobile and voice commerce, including augmented reality (AR), virtual reality (VR), and artificial intelligence (AI) applications.